Renzo Rosso, Biography
Founder DIESEL Fashion and Perfume History

DIESEL was founded by Renzo Rosso in 1978. Renzo Rosso created DIESEL for a modern fashion look "for successful living". Above all he wanted quality and haute couture to mix with comfort and the up-to-date styles of today. DIESEL produces casual wear and perfume and colognes for today's tastes, including Diesel Plus Plus Diesel Green. For more information about Renzo Roso and DIESEL go to www.diesel.com and for special sale items for Diesel see the resource list below.